The Death March: Hulshof Cuts TV Buy Across State

We already learned this weekend, via David Catanese, that Kung Pao Kenny Hulshof had backed off his media plan in Springfield, cutting his television buy by more than half over a span of just two weeks.

Now word among the state's political cognoscenti is that Hulshof has not only ratcheted down his Springfield television spending in the final stretch of the campaign, but that Congressman Kenny has dialed back his TV buy in all of the state's television markets.

The Hulshof campaign's financial decline has been hanging in the ether for some time now, teased by the transparent efforts of Scott Baker and others to pretend as though a grand sum was raised as Kenny took the stage with our 19% President Bush.  A campaign can posture and scheme all it likes to make itself appear to be flush, but posturing doesn't put ads on the airwaves.  And Team Hulshof's flagging ability to surge on the tube when it needs to speaks volumes more about the state of the campaign than any spokesman ever could. 

So Kenny Hulshof's Death March campaign continues.  He plods along, doing half of what he planned to do, a quarter of what he'd need to do just to be competitive.

Can cutting back on staff salaries and (gasp!) consultant costs be far behind?