Kinder's Office Releases Full Tour Impact Study With City-By-City Spectator Estimates
Lt. Governor Peter Kinder's office has released the economic impact study for the 2009 Tour of Missouri in response to a Sunshine request made last week. The study was originally slated to be released in late October or early November, and Kinder's office did not explain what caused the delay.
The full report is not available on the Lt. Governor's website or the Tour of Missouri website at this time, but can be read in full here.
I may write more about the report in the days to come, but for now will just highlight this chart with the estimated attendance and spend by stage.
Click here to view a larger version of this chart.
As someone watched the race in Jefferson City, I'll confess I'm a little skeptical of the 71,000 spectator total and $5.4 million in associated activity.
Per my notes from a previous conversation with analyst with the company that completed the study, these spending estimates are just for spectators, and do not include money spent by the riders, their teams, vendors, VIP tents, etc.


